Gold's Gym Kippa-Ring

In short

Strengthen their social media presence and expand their online reach on Facebook and Instagram.


Gold's Gym Kippa-Ring


Social Media Management

Content Creation


Building a Stronger Online Presence

This case study explores how we helped Gold's Gym Kippa-Ring, a community-focused gym passionate about empowering individuals,  strengthen their social media presence and expand their online reach on Facebook and Instagram.

Understanding Their Strengths:

Our journey began with a deep dive into Gold's Gym Kippa-Ring's existing social media strategy. Through a comprehensive account audit and competitor research, we gained valuable insights into their content performance and identified areas for improvement.

The audit revealed that while their core message of "Stronger Than You Know" resonated with their audience, their content lacked consistency and a clear content pillar. This inconsistency hindered their ability to build a strong online community and maximise their reach.

Building a Winning Strategy:

By addressing these insights, we crafted a data-driven social media strategy focused on:

  • Developing a cohesive content calendar aligned with their "Stronger Than You Know" philosophy.
  • Creating high-quality, engaging content that showcases the gym's unique offerings, community spirit, and their Personal Trainer's expertise
  • Establishing a consistent posting schedule to maintain audience engagement.

The Results:

With a strategic content plan in place, we successfully:

  • Increased Gold's Gym Kippa-Ring's Facebook and Instagram reach by 379.4% and 145.7% respectively in 2 months. Allowing them to connect with a wider audience within the local community.
  • Fostered a stronger sense of community by encouraging member interaction and celebrating their achievements.
  • Established Gold's Gym Kippa-Ring as a trusted resource for fitness inspiration and support.

This case study demonstrates the power of a well-defined social media strategy in building a stronger online presence and achieving your community outreach goals.

Check other projects

I may spend way too much time scrolling, but it's all for a good cause - making your brand a social media darling!

Based in Brisbane, currently booked fully until May 24.

What I can do

Social Media Strategy

Social media's a conversation, not a monologue. ️That's why understanding your goals and your audience's needs is key. I don't just post – I listen.

Through in-depth discussions and audience research, we'll craft a strategy that speaks directly to your ideal customer.

The result? Engaging content that resonates, drives results, and makes your brand the social media star it deserves to be.


Your Brand Story, Amplified.

We don't just create content, we craft experiences. We start by partnering with you to understand your vision and audience's desires. Then, we dig deep – competitor research, moodboards, the whole shebang – to uncover the "why" behind your brand.

The result? Content that connects, resonates, and drives results. Let's spark conversations and make your brand the star of the show.  

Authentic voice

Forget one way conversation! Unleash the power of "We" with strategic UGC campaigns. We'll partner with you to understand your brand essence and target audience, then craft compelling prompts that ignite user passion. By amplifying these authentic voices, you'll build a vibrant social media community where loyal fans become your storytellers, driving organic brand advocacy, trust, and exponential reach.

Time to ditch ads and spark a UGC revolution! Click here to learn more about my UGC Services.

Hashtag Research
Social Media Strategy

Feeling lost in the social media maze? Don't spend hours wandering. In just TWO 60-minute strategy calls, you'll get crystal clear direction on your social media strategy.

‍We'll ditch the jargon and focus on your unique goals (and what makes your audience tick!).

‍Forget cookie-cutter plans. We'll identify the perfect platforms and brainstorm killer content ideas.


What you get:
💜 2 Zoom strategy sessions packed with actionable advice.
💜 A personalised social media strategy and action plan tailored to YOU.
💜 A 30-day content calendar to keep you on track .
💜 2 weeks of direct support via email to answer your questions and keep you motivated.

Click here to book your session here.